Amazon has conquered every aspect of retail except for designer fashion. That is, until now. The online retail giant has gone all out with its first venture into the industry, teaming up with Vogue and the Council of Fashion Designers of America (CFDA).
Here’s the scoop on CFDA. In 2003, the CFDA and Vogue created the CFDA/Vogue Fashion Fund (CVFF) to help emerging fashion talent weather uncertain times in the post-9/11 world. This year, CFDA chairman Tom Ford and Vogue’s editor-in-chief Anna Wintour decided to repurpose the fund to help independent high-end designers who are facing tough times during the COVID-19 crisis.
Common Threads, a Vogue x Amazon Fashion collaboration, currently features collections from 20 (and counting) independent, high-end fashion designers. The collections benefit A Common Thread, the Vogue and CFDA initiative, with the goal of helping designers survive through these tough times. Fashionistas are less likely to hit the mall as the coronavirus rages on, but they can still shop Amazon from home. And that’s suddenly more appealing, now that Amazon’s featuring top fashion talent in this collaboration.
Here are five designers we’re thrilled to see in Common Threads on Amazon.
Highlights from Common Threads on Amazon
1. Tanya Taylor
If girl power could be defined by one fashion line, Tanya Taylor would be a top contender. Back in 2013, Michelle Obama put the young brand on the map when she wore a dress by the Canadian-born designer. The vibrant prints are hand-painted in Taylor’s New York design studio, and are used to inspire and empower women while sparking joy and creativity. With inclusivity in mind, the collection has sizes that range from 0-22. Because your style should only be limited by your imagination and never your size.
One of our favorite pieces from Taylor’s from Vogue x CFDA collection is the Teresa tie-dye skirt ($200). Tie-dye is a huge trend this summer, and this colorful print is the perfect example. An asymmetrical hemline that hits midi-length and the pleated waistband with ruffled layer details give this skirt an easy, breezy vibe. Wear it with a simple white tee or cami and your favorite sandals, and you’ll have the perfect effortlessly stylish summer outfit.
The black cotton Pilar top ($160) features mid-length sleeves and ruffled detailing at the shoulders in colorful confetti print. From the keyhole cutout in the back to the silhouette of the sleeves, there’s something to go gaga over from every angle. Whether you wear it with your favorite pair of jeans, a flowy skirt, or a crisp pair of white pants, you’ll strike the perfect balance between casual and chic.
2. Chloe Gosselin
When Chloe Gosselin launched her brand of fabulous luxury shoes in 2014, she quickly developed a following among celebrities and shoe-loving fashionistas. If Carrie Bradshaw were still on our screens, we’re sure she’d have a closet full of Gosselin’s designs. Every shoe in the line is handmade in a small town just outside of Milan, Italy. And, each style is named after a woman who’s motivated Gosselin.
Inspired by close friend and flaming redhead piano goddess Tori Amos, the Tori Sandal ($765) is a sexy and chic heel that you can wear when you’re rocking out or just going out for a date. Available in rich bordeaux, ivory, blush pink, or yellow, the Tori features a top strap that’s adorned with a Swarovski crystal ornament for an extra special touch.
Another top choice is the Busy sandal ($750), named after Busy Phillips. These are the perfect summer pumps, with thin straps that won’t feel cumbersome. Go with the blush leather option for something that will work with anything in your wardrobe, or stand out from the crowd with the multi-colored suede option.
3. Edie Parker
You could say New York designer Brett Heyman is a bit obsessed with high-quality vintage bags — specifically colorful evening bags with gorgeous hardware. After building a collection of over 100 vintage finds over the years, she decided to try her hand at designing her own, launching Edie Parker in 2011.
Quality is key when it comes to the line. Heyman wants her bags to stand the test of time, imagining someone somewhere in the future finding an Edie Parker bag at a vintage market and being inspired. Kind like the way she was inspired by designers who came before her. Since the brand’s launch, the line has expanded to include other accessories such as earrings and even home goods.
If one bag in this collection could encapsulate what Edie Parker is all about, it’s the mini Lara clutch ($550+). It comes in a metallic rainbow confetti, silver confetti, or a neon pink marble pattern with an acrylic tab closure. Handmade in Italy, this bag is made to last. It’s the perfect size to accommodate any phone, as well as other essentials like keys, a credit card, and a lipstick or lipgloss. When it’s time for a touchup, the interior mirror will surely come in handy.
As well, it’s hard not to be charmed by the hand-poured acrylic cherry bomb earrings ($150). They’re 3 inches long, with tons of personality packed in — a great way to liven up the most basic outfit.
4. Victor Glemaud
In 2006, Hatian-born and New York-raised designer Victor Glemaud launched his line of always-bold knitwear. Designing for all genders, races, and body types, Glemaud focuses on creating styles that embrace and honor every customer’s individuality rather than making them conform.
With a simple light nude base, the tiered dress ($280+) stands out with its colorful zig-zag accents. Made from naturally breathable and stretchy merino wool, this comfortable and stylish dress demands to be worn everywhere, from trips to the market to a dinner date. The form-fitting dress hugs your body to flatter all shapes, and also comes in a super chic black and white option.
You don’t need to use color to be bold, and Glemaud proves it with this black and white off the shoulder midi dress ($290+). The geometric pattern at the top and bottom of the dress makes this cotton-cashmere blend a piece that’s sure to get you noticed.
5. Morgan Lane
At just 25-years-old, Morgan Lane already knew what she wanted out of her career when she launched her line of luxury sleepwear, lingerie, and swimwear. Lane’s design philosophy is that what you wear should feel as good as it looks, whether you’re hitting the beach or your bed.
No matter if you’re soaking up the sun at the beach or poolside, this green floral bikini set ($78) is a knockout. The adjustable straps make it easy to get the perfect fit, giving you confidence that everything will stay exactly where it needs to be.
It’s tempting to reach for your favorite worn out T-shirt and shorts when you’re ready to go to sleep, but wearing a nice set of pajamas actually helps create a good sleep hygiene routine. That can help you fall asleep faster and improve the quality of your ZZZs. The Katelyn Fiona short-sleeve shirt and shorts PJ set ($138+) will keep you cool and comfortable through these hot summer nights while looking stylish. Available in five color options, it features contrasting piping, a design detail that elevates the classic look.